Personal Fundraiser: A New Feature on Instagram
Instagram is not resting on its laurels these days. Not long ago, it revamped and re-launched its “Shop” service, then it announced that it would be competing against Tik Tok through an app called “Reels” and now it is looking to move into the business of personal fundraisers. Their executives leave no doubt as to their desire for continuous expansion.
Instagram announced in July that it had already launched a test phase for its new personal fundraisers feature. It is currently taking place in the U.S., the UK and Ireland. Once in place, people will be able to launch one directly from their profile page on the app. These fundraisers will have to be associated to an existing cause or a new one. However, they will be vetted before being allowed to start in order to make sure that they exist and that they respect all guidelines necessary to be accepted by Instagram. They are the same rules that Facebook apply on its page.
This social network is the most important in the world and it is continuing to innovate in order to make sure it keeps its place as it moves towards the future. Instagram Stories have become quite a success as well throughout the last year, as more and more people use them to communicate with their followers. The quality of these posts has reached a new height, thanks to mobile app such as mojo-app.com, a story editor enabling individuals to create stories like professionals.
How it Works
You will be able to start a fundraiser on Instagram by following three simple steps. First you need to tap on “Edit Profile.” Once there, you will choose “Add Fundraiser” before clicking on “Raise Money” to start the process. After that, you can handle the details such as the choice of a picture, selection of a category for your cause and enter more pertinent information which will help convince people to give to your cause. Afterwards, you will need to wait for confirmation of approval by Instagram. If that is the case, you will benefit from a 30-day period during which you can raise funds. If you wish to continue after the time is up, you will be granted an additional 30 days, which will not be renewable anymore.
This is perfect for time-sensitive causes, when you need to gather funds quickly, but it cannot replace a fundraiser which is open throughout the year. People will be able to make their donations through Facebook Pay.